First, you need to get very clear on what your idea is and what problem you’ll be solving.
This can take a lot of time and research.
Take the problem first approach when starting an ecommerce business.
Is there a market gap?
This is often the most challenging part of starting a business.
Defining your customer is the first step in understanding what they want.
As much as this is your idea, the success of your business will come and depend on your listening and understanding of who your customer is and what they want.
The most important thing to remember about defining customers is that they are all individuals with different needs and wants.
You can’t please everyone and you don’t need to – just focus on what’s right for
Sourcing products and manufacturers is a crucial step in the eCommerce journey.
It can be time-consuming and difficult to find the right suppliers for your business.
It’s a lot of work but once that work has been done you will now have your suppliers and probably will not need to do that research again.
My experience in this alone will save you 5 years of trial and error.
The next step is to get a website designed.
A website is the equivalent of a brick and mortar store, it’s extremely important that the website looks amazing but not only that it needs to be built in a way that converts visitors into customers. I highly recommend you invest in a professional to do this for you.
You will need to first design the website and then get a website developer to build it on a platform of your choice
Marketing strategy is a process that helps businesses to achieve their goals.
It is an organized plan that is designed to increase the visibility of a product or service and reach the target audience.
A marketing strategy is how you will make money, planning it out will help to bring you consistent sales.
A marketing strategy should be customized to suit the needs of your company and its products or services.
The marketing mix, which includes pricing, promotion, distribution, and advertising are essential components of a marketing strategy.
A good marketing strategy will help you reach your target audience more efficiently and cost effectively, while also helping you build a strong customer base.
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