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ABOUT ME

I’ll admit it, I’m a nerd. Huge nerd.

I built a successful career in the sciences as a diagnostic radiographer. By my very nature, I love to learn and
improve my skills and knowledge. I loved it, but somehow felt the beckoning of business ownership.
Eventually, I took the leap.

I’m married to a true angel of a man who puts up with my fiery spirit and relentless determination. We have
three beautiful kids and, together, they are my world.
One of the motivators behind me starting my e-commerce business, Diana’s Closet, was to have more control
over my time without sacrificing my income. I’d worked hard to build my career in the sciences, so
something else needed to be equally as worthwhile.

"An entrepreneur is someone who jumps off a cliff and builds a plane on the way down." - Reid Hoffman

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My Mission

I started the business the same way you probably did, with dollar signs in my eyes and clear, tunnel-vision to
the profits. I knew my clothing pieces were unique and solved genuine problems, and I naively thought that
was all I needed to succeed.

Imagine my surprise when the sales just weren’t coming in. I was now working my science job and pouring
all my spare money and time into what was, apparently, the wrong things.
In this story, my fighting spirit takes the lead and together, we come up with a plan. The problem was that no
matter which way I looked at things, there was only one clear solution; I had to fix my digital marketing.
Faced with the choice of either outsourcing it all or learning it myself, I decided to go with the latter.
I threw myself into digital marketing.

The best coach  is someone who has been where you are, done what you're doing, and come out the other side successful."

Ideation

I started the business the same way you probably did, with dollar signs in my eyes and clear, tunnel-vision to the profits. I knew my clothing pieces were unique and solved genuine problems, and I naively thought that was all I needed to succeed.

Validation

Testing the viability of your business idea by conducting market research and gathering feedback from potential customers.

Building

Setting up the infrastructure for your business, including website design and development, branding, and payment processing.

Launch

Now we make the product available to customers.

Marketing

Organic marketing strategies to grow your business, social media marketing , email marketing.

TRANSFORMATION

New Page

Countless courses, business coaching, and networking transitioned me from a radiographer to a thriving e-commerce owner and digital marketing expert.

The success I’ve experienced in my brand makes me want to share my knowledge with others. 

Not everyone has the cashflow to hire a marketing agency, so I’m here to bridge the gap.

Thanks for being here.

There are big things on the horizon for you, I can tell.

All you need is a blessing.

Blessing Xx

A mentor is someone who allows you to see the hope inside yourself." - Oprah Winfrey

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My signature Strategy

it’s time to turn those dreams into reality. My coaching programs are the perfect solution to bring you from idea to sales in no time!

Ideation

We’ll help you identify market needs and come up with game-changing ideas. 

Validation

Testing the viability of your business idea by conducting market research and gathering feedback from potential customers.

Building

Setting up the infrastructure for your business, including website design and development, branding, and payment processing.

Launch

Now we  make  the product available to customers.

Marketing

Organic marketing strategies to grow your business, social media marketing , email marketing.

Join my community

Hello Beautiful

Join my Facebook group for like-minded startup entrepreneurs! It’s a community where you can connect and share ideas.

let’s connect

Want to chat with Diana about which program is right for you